How to Make Use Of Google Data Workshop for Efficiency Advertising CoverageGoogle Data Workshop has pre-built themes to help you develop an advertising performance dashboard. It also enables standard personalizations such as adding graphes and graphs to stand for data aesthetically.
How to Set Up Conversion Tracking for Google Ads and Facebook AdsWhen you set up conversion tracking, Google will give you a global site tag and an Event Code. Place the global site tag in the header of your website and the Event Code on the page where you want to track a specific conversion action.
Understanding Customer Journey Analytics in Performance MarketingPerformance marketing involves using data-driven tactics to promote products or services in a variety of ways. The ultimate goals are to drive conversions, customer satisfaction, and loyalty.It’s important to identify your success metrics up front. Whether you want to understand how